Usha Cable Industries Introduces Usha and Mala Cable Brands In Madhya Pradesh
Usha Cable Industries launched its Usha and Mala range of cables in Bhopal, Madhya Pradesh, with great enthusiasm. Aman Gupta, the Company Director, shared the motivation behind this step, mentioning a meeting organized by the ISI (Indian Standards Institute) in 2022. The meeting highlighted the shortage of high-quality cables in the Indian power sector. Taking this into account, Usha Cable Industries introduced their brand in the Indian market, aiming to provide superior quality products.
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Gupta proudly announced the availability of Usha Cable and Mala Cable products in major markets across Madhya Pradesh. The positive response received in the region last year led the company to expand its offerings. They introduced FRLS cables, Smoke Fog cables, Rubberized cables, House Wiring cables, Communication cables, Fire Survivable cables, and Low Smoke Fog cables, among others. Gupta emphasized the company's commitment to improving the quality of their products, evident in the launch of HRFR and Fire Survivable cables, Summer Sable cables, Poly Aluminum Wire for Agriculture Use, Tent Decoration Wire, and House Wiring and Industrial Wiring.
